Why People Follow Bogus Leaders

People crave a sense of community

Nixon and Trump with Trump imitating Nixon.
Nixon and Trump

We have seen a rise in the coordinated actions of disparate individuals who have been drawn together in Internet communities in recent years. These associations are only the technological extrapolation of previous century’s fraternal associations. In every era and in every country there have been people who did not fit squarely into a family where they received comforts…